Introducing
Name of your paid offer
Describe the transformation
Example: The step-by-step framework to...
[The most desirable big outcome/goal (in specific time frame) without first biggest pain, second and third pain (aka what is your ideal client trying to prevent/avoid)]
Enroll NowWhat If...
[Describe their dream case scenario/big end goal] without [their biggest challenge/frustration/thing they are trying to avoid]
Maybe YOU:
[describe who exactly your course is for/your dream student & pin point the struggles your dream student is going through and pin point the desires]
→ are struggling with XYZ, but you want to XYZ without [pain point that they want to prevent or avoid)
→ describe struggle #2 & measurable/tangible goal/outcome #2 (without: describe pain point that they want to prevent or avoid)
→ Example: Are a 9-5er who wants to make full-time income online, but you feel like you are not an "expert" to turn your experience into a profitable online course
→ describe struggle #3 & measurable/tangible goal/outcome #3 (without: describe pain point that they want to prevent or avoid)
→ describe struggle #4 & measurable/tangible goal/outcome #4 (without: describe pain point that they want to prevent or avoid)
[Make this section relatable by using the language your dream student is using when describing their pain points and desires. After you’ve described who the course is for, let your audience know they are in the right place]
Then you are in the right place, because XYZ [your course name] will provide you with the exact step-by-step framework how to XYZ [end goal]
Imagine If You Could:
✓ [Describe desirable outcome #1, paint the picture of what is possible for them aka what was possible for you and that you achieved]
✓Example: make FULL-TIME INCOME with your online course from the comfort of your home (and work from anywhere in the world)
✓[Describe desirable outcome #2, paint the picture of what is possible for them that was possible for you and that you achieved]
✓[Describe desirable outcome #3, paint the picture of what is possible for them that was possible for you and that you achieved]
✓[Describe desirable outcome #4, paint the picture of what is possible for them that was possible for you and that you achieved]
✓[Describe desirable outcome #5, paint the picture of what is possible for them that was possible for you and that you achieved]
My name is [Your name] and I am [your title/credentials] and I can help you to XYZ [your course promise], even if you: [describe their limiting beliefs/misconceptions/roadblocks that are stopping them from enrolling]
- don't have XYZ experience
- feel like you are not XYZ yet
- example: don't feel like you are an expert in anything
I went from...[add your photo and describe your situation from before & after aka ensure people that your strategy works]
→describe in a few details your situation aka the struggles from the before
→describe in a few details your situation from the after aka how does your life/business look like right now
By the end of this program, you will have:
✔️ Describe specific and biggest desirable outcome. Highlight the result and explain why it's important and why it matters
✔️ Describe specific and biggest desirable outcome. Highlight the result and explain why it's important and why it matters
✔️ Describe specific and biggest desirable outcome. Highlight the result and explain why it's important and why it matters
✔️ Describe specific and biggest desirable outcome. Highlight the result and explain why it's important and why it matters
✔️ Describe specific and biggest desirable outcome. Highlight the result and explain why it's important and why it matters
Add a photo & testimonial
Share a client testimonial and picture. Describe how they felt before working with you and how they feel after. What did they struggle with exactly (aka same what your ideal student is struggling with right now) and what were their tangible, measurable results and transformation after they've worked with you (aka implemented your strategies/framework/method etc)
Joe Doe, title
What's Inside The [your course name]
Module 1: [Name of the module]
Describe what is the process they will go through in this module and what will be the mini result/transformation after completing it. What is the main result & benefit?
Module Highlights:
Describe with few bullet points what will they learn inside this module
- Bullet point 1
- Bullet point 2
- Bullet point 3
Module 2: [Name of the module]
Describe what is the process they will go through in this module and what will be the mini result/transformation after completing it. What is the main result & benefit?
Module Highlights:
Describe with few bullet points what will they learn inside this module
- Bullet point 1
- Bullet point 2
- Bullet point 3
Module 3: [Name of the module]
Describe what is the process they will go through in this module and what will be the mini result/transformation after completing it. What is the main result & benefit?
Module Highlights:
Describe with few bullet points what will they learn inside this module
- Bullet point 1
- Bullet point 2
- Bullet point 3
When You Enroll Today, You'll Get:
[Name of your paid offer]
(A $XX Value)
✓ Number of modules. Describe the biggest result/transformation your student will get after completing your course
✓ Video lessons, supportive material like checklists, schedules, frameworks, worksheets
✓ Life time access to our private community for support and questions
✓ Screenrecorded tech tutorials
✓ Helpful resources and links
Plus These Bonuses To Help You To Set You Up For Success
BONUS 1: [Name of the bonus]
(A $XX Value)
Describe how it will help your student and what is the result/transformation
Bonus Highlights:
Describe with few bullet points what will they learn/get inside this bonus
- Bullet point 1
- Bullet point 2
- Bullet point 3
BONUS 2: [Name of the bonus]
(A $XX Value)
Describe how it will help your student and what is the result/transformation
Bonus Highlights:
Describe with few bullet points what will they learn/get inside this bonus
- Bullet point 1
- Bullet point 2
- Bullet point 3
BONUS 3: [Name of the bonus]
(A $XX Value)
Describe how it will help your student and what is the result/transformation
Bonus Highlights:
Describe with few bullet points what will they learn/get inside this bonus
- Bullet point 1
- Bullet point 2
- Bullet point 3
Enroll in/Purchase (title of your paid offer) today
What Our [Paid offer name] Clients/Students Are Saying...
Jane Doe, title
"Share a client testimonial and picture. Describe how they felt before working with you and how they feel after. What did they struggle with exactly (aka same what your ideal student is struggling with right now) and what were their tangible, measurable results and transformation after they worked with you (aka implemented your strategies/framework/method etc)"
Joe Doe, title
"Share a client testimonial and picture. Describe how they felt before working with you and how they feel after. What did they struggle with exactly (aka same what your ideal student is struggling with right now) and what were their tangible, measurable results and transformation after they worked with you (aka implemented your strategies/framework/method etc)"
Jane Doe, title
"Share a client testimonial and picture. Describe how they felt before working with you and how they feel after. What did they struggle with exactly (aka same what your ideal student is struggling with right now) and what were their tangible, measurable results and transformation after they worked with you (aka implemented your strategies/framework/method etc)"
Enroll in/Purchase (title of your paid offer) today
Plus You'll Be Backed by a Risk-Free XX-Day Guarantee
First of all I am proud to say that..
Describe that your course is all about fairness, integrity etc and that you want people to enroll who are ready and excited to put in the work
Describe the guarantee (if you decide to provide one), this will build trust and remove one objection of being scared of enrolling. If you don't want to include the guarantee, you can delete this section or hide it.
Burning Questions You Might Be Having, Before You Grab Your Access...
[Commonly asked questions that your students might have before they are ready to enroll, and your prior clients/students had before enrolling/working with you]
The Questions #1 Goes Here
The Questions #2 Goes Here
The Questions #3 Goes Here
The Questions #4 Goes Here
The Questions #5 Goes Here
Enroll in/Purchase (title of your paid offer) today
Still Thinking About It?
Describe with few paragraphs why they should enroll now aka prompt them to get off the fence by using some of the following "paragraph starters"
- How to know if you are ready to achieve the X outcome inside the [course name]
- The [course name] is perfect for you, if...
- You know you are ready for a big life-changing transformation/results like XYZ [describe your course promise]
- You’re ready to achieve X goal/result/transformation, if...
- X amount of ways to know, if you are ready to achieve a goal/result/transformation, if...
Here are some of the things to bring up to prompt your students to sign up (use their own language and pain points)
- If you are just starting and want to do it the right way from the get-go (and save time, headache and/or money)
- If you are tired of trying to fix it by yourself (and wasting time and money)
- If you want X outcome that will make your life easier (and save you time or X amount of hours per day/week etc)
- You are ready to take action, you just need clear guidance and steps
- You have a big concern or fear of [describe the concern or fear that they can avoid by taking your course]
- You know that similar courses on the market cost 3X more and this is really a steal compared to all the value and bonuses included
- You recognize that this is the best offer you'll ever get on the [course name]
- You are so ready to put in the work and see ACTUAL results
Add a photo & testimonial
Share a client testimonial and picture. Describe how they felt before working with you and how they feel after. What did they struggle with exactly (aka same what your ideal student is struggling with right now) and what were their tangible, measurable results and transformation after they've worked with you (aka implemented your strategies/framework/method etc)
Joe Doe, title
I can’t wait to help you to achieve XYZ [your promise]
[About me -section. Add your picture]
Share with few paragraphs why you created this course or/and your own story/transformation related to this course. Share how this approach/framework/method/strategy/step-by-step/process that you teach inside your course has changed your life and show what's possible for your students as well.
Share the feelings and emotions (examples of your life) you used to have when you were struggling with the problem you are solving in your course and how you feel afterwards (after solving the problem)
Make sure again to reiterate who your course is for and that your student is in the right place.
Remind your student that this opportunity is risk-free (if you will include the guarantee) and invite them in for the very last time.
Your full name
Enroll in/Purchase (title of your paid offer) today
